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Best Social Media Strategies to Boost Online Orders for Your Restaurant

Restaurant Social Media

Certain marketing best practices apply across all types of industries, but restaurants will find that they need to use a different playbook if they want more impactful results. Their marketing campaigns are story-driven and visually impactful - more so than other business sectors. More importantly, your marketing campaign needs to be tailored according to the target audience and pricing strategy. Some restaurants offer a more upscale food eating experience and won't get as many impulse purchases...

Posted 6/30/2021 2:24:05 PM
online ordering system, online ordering app for restaurants

7 Reasons Why In-House Food Ordering System Is Better than Third-Party Apps

Why In-House Food Ordering System Is Better than Third-Party Apps

Nowadays, in-house food ordering is a crucial element in restaurants, and it is difficult to deny the advantages of having an in-house ordering system. Even before the pandemic, guests had a growing preference for online ordering. So much so that the National Restaurant Association found that 60% of all food service and restaurant sales were through delivery, drive-through, or take-out since 2019. An Opportunity for Restaurants In 2020, since most states had forced restaurants to shift to off-pr...

Posted 6/28/2021 2:54:32 PM

6 Big No-No's for Your Restaurant's Digital Success

Digital success of a restaurant

Those days are long gone when restaurants could do well while running their promotions through flyers and good word of mouth only. In the last couple of years, entering the digital domain has become as important for restaurants as it is for any other business. With more people resorting to mobile food ordering during the pandemic, it has now become very crucial for any restaurant to map out its online food marketing strategy. In short, restaurants have to prioritize their operations on the digit...

Posted 6/23/2021 7:41:05 PM

Picking the Perfect Texture and Color of Flooring For Your Restaurant: A Brief Guide

Low angle shot of restaurant interior

Don’t beat yourself up. It takes architects and interior decorators years to master the art of picking flawless texture and color of flooring. It's safe to say, it isn’t easy to choose the perfect flooring to match your home’s interior. In this article, we’re about to offer you some tips on how to choose the perfect texture and color of flooring before you can finally take the plunge. How Would You Describe Your Interior Design Style? For starters, you should try and define your home’s interior ...

Posted 6/23/2021 7:38:23 PM
online ordering system

6 Tried-and-Tested Ways to Increase Positive Reviews for Your Independent Restaurant

Positive Reviews for a Restaurant

Gone are the days when people would depend on word of mouth and their own instincts to decide how good or bad a restaurant is. The contemporary customer counts on online ratings and reviews to get an idea about the food, and overall services of a restaurant. So, if a restaurant manages to collect a good aggregate of positive reviews, it is more likely to acquire new customers. Hence, besides regular marketing and promotions, any owner must have a proactive approach to get more reviews for their ...

Posted 6/23/2021 7:35:48 PM
online ordering system

5 Ideas to Make Your Independent Restaurant More Sustainable

A restaurant with flowery decorations

Before we get into the nitty-gritty, let’s discuss why it is necessary to make restaurant businesses more sustainable. As a sustainable restaurant business, you can reduce the carbon footprint of your operations while also playing your part in improving the health of your target audience. What’s more, any restaurant that markets itself as environmentally conscious is bound to attract many modern consumers. Why Are Sustainable Restaurants More Successful? A couple of decades ago, the majority of ...

Posted 6/23/2021 7:31:56 PM
online ordering system

How to Bundle Your Restaurant's Menu Items to Attract Customers

A man and woman looking at a restaurant’s menu

“Would you like to have some fries with that?” Restaurants have been bundling menu items for decades. Everyone knows that buying a hotdog with a side of fries and a soft drink is more cost-effective than buying everything separately. Some restaurants may even let you switch out the fries with another side, such as a salad, for a small cost. So to put it simply, bundle offers satisfy the average consumer’s need to save money and capture more quality. Of course, we can’t forget that they also brin...

Posted 6/11/2021 1:13:24 PM