Restaurant Innovation Blog Search

Gone are days when the only focus of restaurants was on good food and customer service. Today, the world of marketing has significantly evolved and requires businesses to offer personalized services for great success. Marketers have a lot on their plate to think about, and personalization is just the start of it. If you want to create the ultimate dining experience, then you have to bring customization to use. Customers are more inclined to do business with restaurants that respect their prefere...

If you have started your small restaurant business, then you must already be overwhelmed with so many tasks on your plate. No matter how good your food is or how amazing your restaurant’s ambiance is, you need to let your audience know about it through marketing. Regardless of the location and size of your restaurant, you need to make sure that you are investing enough in marketing to let the word out. Today, the digital world is booming with advertisements, news updates, and much more. Those wh...

Having a physical store is not enough to upsell; you need a website and mobile ordering in place to get more orders. When your customers purchase something from you, other products appear as recommendations to encourage them to purchase it too. Upselling can be customized, and its benefits are enormous. From clothing websites to restaurants, everyone uses upselling to gain more advantage. Upselling can be done in different ways, and the most common one is automatic upselling, where customers’ pr...

Your restaurant’s success is highly dependent on your marketing strategies. In a world full of competition, it’s important to stand out from the crowd. Gone are days when selling the best product/service was enough to convince your customer. Today, businesses need to make the best use of customer data to bring personalization into action. It’s no longer what you ‘think’ will work best for your brand, but what your customer ‘wants’. Your marketing strategy needs to be devised according to your cu...

If you’re starting a new restaurant, there must be a lot on your plate. Starting a new business is a hefty task, but you don’t have to take all the responsibility on your shoulders. With technology in action, restaurant owners can automate a lot of their daily tasks to focus on serving their customers. A POS system comes with functions where customers can complete their orders. The device holds the transaction history of the customer as well. A POS system is specifically designed for a restauran...